A previous projection by Cisco that about put video traffic at 82% of the internet traffic is almost becoming a reality. With the current video traffic accounting for 80% of the total internet traffic, we are headed for a future where most of the internet traffic will be video.
That is one of the main reasons why businesses are investing in video animation services. But there are lots of reasons – countless, if you may. Video animation services offer tremendous business benefits, including:
1. Videos are engaging
You can never deny that videos are engaging. Just look at the numbers – 2.1 billion people globally are active YouTube users, spending an average of 19 minutes watching videos every day. And that’s just YouTube. We’ve all been victims of binge-watching TikTok videos.
The bottom line? They are all addictive. They are engaging. When used correctly and posted on the right platform, therefore, video animation services can drive conversion rates and ROI for your business.
2. Videos are informative
They are not only engaging. Videos are also informative. They are great at explaining things – something that’s not always possible with text and images.
How do you think the majority of people learn best? By listening, reading, or watching?
The answer is by watching. We are visual learners by nature. Videos help us understand things better. No wonder why eLearning has been on the rise in recent years.
3. Videos are easy to consume
They are engaging and informative, yes. But they are also easy to consume. We can watch a video while doing other things – walking the dog, cooking dinner, working out, and so on.
Try doing that with an article! It’s virtually impossible.
4. Videos are great for SEO
If you want to rank higher on Google, you need to invest in video animation services. That’s because Google’s engine also loves videos.
With that being said, it’s not enough to produce a video and post it on YouTube. You need to optimize it for SEO. This means adding the right keywords, tags, and descriptions.
5. Videos are great for social media
Social media is all about visual content. That’s why investing in video animation services is a no-brainer if you want to grow your social media following.
Not only that, but videos are also more likely to be shared on social media than any other type of content. This means more exposure for your business.
6. Videos improve brand awareness
If you want people to remember your brand, use video animation services. Studies have shown that people are more likely to remember a brand after watching a video than after seeing it in any other format.
It’s not surprising, really. Videos are more engaging and easier to consume than other types of content.
7. Videos build trust
People are more likely to trust a company after watching a video than after seeing it in any other format. This is because videos are more personal. They give you a chance to connect with your audience on a more personal level.
When done right, therefore, video animation services can help you build trust and credibility with your target audience.
There you have it,
Seven reasons why more businesses are investing in video animation services. As you can see, the benefits are numerous. So if you’re not using video animation services for your business yet, now is the time to start.Keep reading such informative content at bhtnews,com.