- Retailers know that the shopping habits sprouted during the pandemic are here to stay.
- Brands are expected to build their capabilities or collaborate with sellers to fill in the gaps.
- Insider’s inaugural list of retail tech players gives a nod to innovative industry leaders.
The pandemic has not been easy for retailers to navigate. But at the end of the day, investing in e-commerce became the rules of the game to increase sales as customers preferred to shop safely in their homes over outlets and malls.
Now, the industry is at another inflection point. E-commerce sales growth slowedinflation grew, and
Looming, but customers seem to have stuck to many of the shopping habits and expectations they developed during the height of the pandemic.
These new expectations mean that retailers must deliver the ease and speed of Amazon. They need to offer ways to shop online, pick up at the store, and at least dip their toes into the metaverse. They need to sell directly on TikTok while looking for alternatives to expensive Facebook ads.
So where do retailers go from here?
With our inaugural list of the powerhouses in retail technology, Insider highlights the leaders who best answer this question. These innovative industry executives are leading the way in areas like reselling, artificial intelligence, metaverse, customer marketing, and more.
The Insider Retail team selected recipients based on nominations and our in-depth reporting on players in retail technology.