March 4, 2024

There are no good, practical and logical reasons to be interested in RadioShack anymore. So what do you do when the once electronics store walks the path of Blockbuster, Sears, and the local mall? You’re getting super horny online, it seems.

Enter It has a very good and very interesting story Today is about the increasingly dysfunctional, sex-crazy Twitter account of RadioShack, and the marketing executive who runs it. Opel Kzobor, Marketing Director of RadioShack, said: Enter. (Czupor hasn’t shared his age, but in the photos he appears to be much younger than the average person who uses words like “junior.”) Czupor says there’s a team of people considering RadioShack’s marketing and social strategies, but nothing makes it work on Twitter without saying that.

In addition to tweeting things like “Due to inflation 6 inches is now 9 inches” And the “I just took it upstairs at Applebees ama“The company has also grown in cryptocurrency and NFT, trying everything they can to take advantage of this very online moment that we are in. RadioShack would be an excellent stock meme if it didn’t file for bankruptcy and then was bought by the same investor trying to revive Dressbarn. .

It seems a little strange to see a brand going the shitposter way, but hey, it worked so well for Elon Musk, so why not give it a try? It seems to be working, too, at least in terms of follower count: Czupor said RadioShack’s tweets got more than 100 million impressions in a few days, and According to Social Blade He nearly doubled his Twitter followers in the past two weeks. On June 30 alone, after a day of infamous “If you find a syringe, marry herTweet, the account gained 114,000 new followers. (This tweet also appears to have kicked Czupor off the RadioShack Twitter account for a while.) Shitposting is working!

the story Drilling into the style behind the @RadioShack craze, Czupor demonstrates that all of this social brutality is actually helping to get people interested in the brand again. Doesn’t seem to have RADIO PRICE HELP DOLLARSanyway.

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